When Fargo Brewing Company learned that there were several dogs at the local shelter who were having a little trouble finding their forever home, the craft beer maker knew just what to do.
They partnered with North Dakota's 4 Luv of Dog Rescue, and six of the pups now appear on specially marked six-pack cans. They go by the names Nyx, Bizzy, Jensen, Hobie, Moby, and Virgnia. But it doesn't end with just the labels. Fargo is also donating the profits from the sales to the shelter. According to the brewery, they sold more than half of the 40 cases featuring the "Oneder dogs" at an event on Monday.
This is just genius...and adorable.