Back in February, Coca-Cola released a new soda called Starlight that's supposed to taste like outer space. Now they've got another one that's supposed to taste like Pixels It's called Coca-Cola Byte, and it'll be available through their website starting May 2nd.
It's not clear what it really tastes like, but it's supposed to appeal to gamers. A virtual version of it actually debuted in the game Fortnite last month, probably to generate buzz. It also sounds like more of these abstract flavors are on the way.