McKiddy

McKiddy

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The Average American Will Spend $193 on Valentine's Day

According to an annual survey by the National Retail Federation, the average American expects to spend $192.80 on Valentine's Day this year. 

Most people are planning to spend the same on significant others and family members as last year, roughly $130. Or two-thirds of the $193. The increase this year is in the non-Valentine category: Gifts for pets . . . friends . . . coworkers . . . classmates . . . and teachers.

People ages 35 to 44 plan to spend the most . . . $336. They're followed by people ages 25 to 34, who plan to spend $238. Since those are well above the average, those ages 45 and older plan to spend a lot less.

 So what are people buying? 57% will pick up candy, and 40% will purchase greeting cards. Others will shell out for more expensive stuff like: Flowers, an evening out, jewelry, gift cards, and clothing.

 

Australian Flower Industry Prepares For Valentine's Day

Photo: Getty Images

(CNBC)


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